Netroots Nation 2010: Video of Panel on Rise & Fall of Air America
In case you missed the Air America – The Good, The Bad, The Ridiculous panel with Josh Norton, Laura Flanders, Nicole Sandler, and Sam Seder:
Here’s my previous post when I found out Air America had folded. Suffice to say, I thought it was depressing to see Air America disappear from the air waves.
Most revealing tidbits from this panel for me: how a memo was discovered being circulated, advising sponsors not to advertise on Air America. Also, sounds like management did not know how to really interact with their progressive audience … in other words, sounds like they were clueless about having an Integrated Marketing Communications strategy. It was all old model and old ways of marketing and not really about building an interface to effectively interact with its progressive audience.
Anyway, how about you? What did you find most revealing from what was said on this panel?
Border Violence on Americans [Video]
While the violence and harassement on the border seems to be on the rise against immigrant economic refugees, the right-wing continues to deny that violence is on the rise against these immigrants, while at the same time typically claiming that border cities are riddled with crime; and of course they blame the immigrants for this. In light of the Obama’s recent decision to appease the conservatives and militarize the border by sending 1,200 National Guard troops there, Sam Seder discusses how a recent report showed that the cities with the lowest crime rates in the country have actually been, gasp, along the border!
Neurologically-based marketing
I came across this via a newsletter from Air America Media. Here’s the segment that appeared on “Break Room Live” with Sam Seder & Marc Maron. It sort of reinforces what I already pointed out in an earlier post of mine: that sometimes messages that are designed to discourage you from using a product (like the surgeon general’s health risk warnings on cigarette packages that Martin Lindstrom talks about in the video below), actually do the opposite, that is to say, that they encourage some people to use the product. Gotta say, the Buyology book that Mr. Lindstrom wrote sounds really interesting … I only wished that it were a required text for our class so I could have an excuse to buy it (I’m on a budget) LOL. Below is the segment that appeared on Air America Media:
Break Room Live: Sam Seder Talks to a Man Who Can Make You Pay
http://airamerica.com/blog/2009/mar/24/break-room-live-sam-seder-talks-man-who-can-make-you-pay
Martin Lindstrom is a marketing guru and author of Buyology. Lindstrom purports to warn us about the devastating efficacy of neurologically-based marketing. This is scary stuff, and to be honest, I’m not sure his research (some of it sponsored by big corporations) is cautionary or entrepreneurial, but it’s an interesting read and foretells the future of how worthless crap will be sold in the future:
[youtube=http://www.youtube.com/watch?v=dPfTyLshQEk]

